Blog - Improve your Current Awareness Strategy

Clare Brown

Clare Brown

Clare is Vable's Topic Specialist and a dedicated, outgoing, self-motivated library and information professional with over 20 years of experience in the provision, development and improvement of information services within law firms.

Recent Posts by Clare Brown:

How do I maximise client engagement with our law firm’s newsletters?

A recent post on business development for law firms stated, “law firm newsletters are a lot of work. And honestly, I don’t know any firm that does them well. In fact, you probably should not send a boring newsletter stuffed with tidbits about your firm’s new staff members and sales pitches”. We couldn’t agree more.

Topics: Technology News Current awareness Business development

How can non-market intelligence help my organisation?

Competitive intelligence research is a standard requirement for most library and information professionals. Whether it’s a basic snapshot or in-depth analysis of the competitor landscape, it is something that we have all had to do. The CI reports we help create offer our organisations a perspective on changing market conditions so that management can identify risks and opportunities early enough to adapt or change strategy.

Topics: Event SLA Competitive intelligence

Atlanta: Your Vable Guide to #LMA 2019

My colleague Emily is looking forward to welcoming LMA Conference attendees to her vibrant and historic home city of Atlanta. Many world famous politicians, civil rights giants, sports personalities, artistic and literary figures have called this city home - but there is always space for the visitor to unwind, relax, and enjoy. Here is the ultimate insider’s Guide to Atlanta!  

  
Topics: Event LMA Business development Team Vable

4 Questions legal marketeers should ask about content

Content curation has been the epitome of cool for some time. From collections of fashion and literature, to online shopping and YouTube channels, anyone can curate anything. If the curator is an influencer, they can disrupt traditional marketplaces. For instance, the art world once believed that collectors would never buy paintings based on an online image.

Topics: Event LMA Business development Social media Curated alerts My.Vable

LMA 2019 - Vable's pick of key sessions

We all know how important it is to attend the right conference and we are excited to announce that Team Vable will be at LMA 2019. To help you navigate through this fascinating conference, we have highlighted some interesting and juicy sessions which match up with the LMA Body of Knowledge domains - enjoy our overview!

  
Topics: Event LMA Business development Legaltech Team Vable Business strategy

How to improve your writing skills immediately!

We all have quirks in our writing. For many years I enjoyed constructing long sentenced, semicolon studded, purple prose. This isn’t ideal when you are embarking on academic study so I learned to self-edit and proofread.

Topics: Productivity Work smarter App review Business skills

6 Inspirational Women in the Library & Information World

I have to thank my friends overseas for introducing me to International Women’s Day. We’ve marched, sung, cried and debated - but ultimately we spend the day celebrating each other. It has encouraged me to think about the individuals who have - and continue to - shape the library and information profession. This is a list of women who have personally inspired me on my career journey. #BalanceforBetter !!!

Topics: BIALL Inspirational Librarians

How to get everyone involved in your BD strategy

Marketing & business development (MBD) and client relationship management (CRM) are central to the ongoing growth and success of any organisation. After my conversation with the in-house lawyer, I was inspired to turn to another friend - let’s call her Fatima - for insight into the role of the legal business development specialist, and how it has changed.

Topics: Collaboration Competitive intelligence Business development Business strategy

Read all about it!

A lot can happen in a week. The Vable team always have their ears to the ground and want to highlight a couple of recent information-related items in the news. 

Topics: News Current awareness Fake news Knowledge management Team Vable Digest

Library Planet: Sharing the Library Love

Libraries and information centres are rarely featured in traditional travel guides unless they are flagship or historical showpieces, like national libraries or famous university libraries. And yet, they are stunningly beautiful and inspiring places!

Topics: Guest Post Library spaces