Vable News

#LMA2023: Are your BD teams using targeted information to grow client relationships?

Team Vable is excited to announce that we will be attending the Legal Marketing Association Conference in April 2023. The theme for the conference this year is Amplify Your Impact. This annual conference brings together legal business development professionals from across the globe to share their expertise, discuss emerging trends, and explore best practices. 

How can Vable help legal marketing and business development professionals? Vable leverages your knowledge and information team to provide news updates that keep you and your clients better informed. We understand that BD teams carry out two essential business development tasks:

  • Extract focused information about your clients and competitors
  • Inform your clients about the news that matters to them

You value clarity and brevity, so we have set out how Vable can benefit you, your lawyers, your firm and your clients - read on to find out how Vable can amplify your impact!

Focused information about your clients

One of the main challenges for business development professionals is keeping up with the latest news and information about their clients - and other important matters. 

How Vable can help you

With Vable, you can receive targeted news alerts about key clients and competitors, ensuring that you don’t miss out on important information. Collaborate with your information and knowledge teams to reduce information noise in your inbox. You can then focus on what matters most.

Why this matters to you

Amplify your impact within your firm! After decades of experience in the legal information industry, Vable understands the challenges that law firms face. We know that one of the best ways to gain an edge in a crowded market is timely access to knowledge. Amongst other things, you need to: 

  • find out what your competitors are doing,
  • identify and assess potential opportunities,
  • gain a complete understanding of your clients' industry and business concerns. 

LMA 2023 attendees will be learning about the importance of collaboration for increasing and amplifying BD success. Working closely with lawyers on content marketing has a twofold impact; BD professionals can develop effective next-level strategies that align with the firm's goals, and they can also demonstrate the value that BD brings to the firm.

Inform your clients about the news that matters to them

The other challenge that business development professionals face is the need to build and strengthen client/lawyer relationships. 

How Vable can help you

Vable can help you deliver targeted newsletters and updates to your clients, reducing their inbox clutter and helping them stay informed about key topics. By providing clients with relevant information that matters to them, you can stay at the forefront of their minds and strengthen your relationships.

Why this matters to you

Amplify your impact beyond your firm! Vable understands that building genuine client relationships is crucial for the success of any law firm. One way to stand out in a crowded legal market is to deliver relevant content marketing which is tailored to clients' needs. 

LMA 2023 attendees will be learning about the technological developments in the business development environment. You need to constantly seek fresh and innovative ways to add value to existing legal and professional services. Clients want their professional legal advisors to be proactive and anticipate what is on the horizon and technology allows this to happen. 

Come chat with Vable at Booth 413!

You will find that the LMA conference 2023 provides ample learning opportunities for maximising your impact, developing next-level strategies, and most importantly, celebrating your achievements in the legal business development world. 

We invite conference attendees to come and see us at Booth 413 and discuss how Vable's powerful content aggregation tool can help BD professionals to work smarter, not harder and lets you focus on the most critical information you and your firm needs.